Sunday, July 3, 2016

My Customer Avatar


Middle-aged person (30-50) who is confined to a wheelchair but travels all the time whether it be for work or pleasure. They drive a black wheelchair van at home to accommodate their needs along with their children's. They love to try new restaurants and enjoy going to the movies. While they are confined to one space, they still want to have access to see the rest of the world. They watch the news every night at 5 o'clock and their political views tend to be on the conservative side. While they might not be that old, the definitely feel it since they can not get around as easily as others when it comes to traveling. 


The biggest thing that separates my avatar from a lot of people is they are in a wheelchair. While I can relate to them in their hobbies and political views, I am not confined to a wheelchair. Providing as similar of a lifestyle as possible to people who are able to walk for these people, is something that I am really passionate about so that has to do with why I am not really like my avatar. 

1 comment:

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