1.
Opportunity
· There is not easy access to proper transportation for disabled persons or people that are confined to a wheelchair, specifically from airports.
· The potential customers are those who are traveling in wheelchairs, children or adults, and are not aimed at those who are temporarily in wheelchairs.
· Orlando is the vacation capital of the world and each year millions of people fly into Orlando International airport eager to visit Disney and all of the attractions Orlando has to offer. All attractions and rides at Disney are REQUIRED to accommodate those that are in wheelchairs. New York just passed a law that by 2020, half of all yellow cab taxis have to be wheelchair accessible.
· Geographically there are people in wheelchairs all over the world, almost 3 million to be exact. Demographically, as the baby boomer population continues to get older, this need will only become more relevant.
· Currently, my potential customers are using average cars and taxis to and from the airport, which is inconvenient. They are also using wheel chair van companies where you are able to reserve in advance, but their location is not convenient to the airport. There are also additional fees involved.
· Potential customers are currently giving up and not even trying to call Enterprise or Hertz to see if wheel chairs vans are available because they know how much of a hassle it is and how little wheel chair vans are generally available.
· Since the current businesses that are attempting to satisfy this need are still not executing the opportunity fully, I think this opportunity is there and the widow will only continue to get larger as long as people get older.
Innovation
I am beginning to solve this unmet need by providing a rent-a-wheel chair van at the convenient location of Orlando International Airport, the vacation capital of the world. My goal is to provide the same quick and easy service that everyone receives when it comes to renting a car, and mirror that with a rent a wheel chair van company.
How will this business make money?
Product/Service Mix:
Rental Cars
• Side-entry
• Rear-entry
• Full-sized (van)
• Standard-height vs extra tall height
Each rental van will have a set price. Some are more expensive than others and this will be reflected in the price as a side-entry van is less expensive than an extra tall height van. On average a wheelchair van costs $55,00 to buy.
Accessories
• lifts for wheelchair/motorized wheelchair
• hand-controls
• ramps
Each person is unique and each disability requires a specific accommodation whether that be hand controls or ramps. We provide them all with no additional add on fee, although, you are able to purchase these accessories directly from our store.
Packages
• daily
• weekly
• monthly
Depending on how long the van is needed, we provide the best prices to accommodate your needs. On average, again it depends what van is rented, we charge $120 per day $110 per day a week and $95 per day a month.
Venture Concept
· . Traveling when you are in a wheel chair makes everything that much more difficult. Providing a wheel chair van makes it easy and convenient for the customer in the wheelchair to travel around the town and makes them feel that much more at home.
· What sets me apart from everyone else is there is no wheel chair rent a van services at an airport. They are scattered around a handful of cities in the US and most of them require a lot of prep before hand. By being at the airport, it saves people the extra hassle and wasted time that they would be spending at a competitors.
· The location of the business is what defines my business concept. Yes, there are others out there, but there is not one universal rent a wheel chair van business, like a Hertz, at an airport.
· Having the best prices also set my business apart from the competition that much more.
· Since I am not producing my product, rather buying it from wheel chair van dealers, I would just have to make many connections in the car business, which fortunately I already have because of my father.
o I would have to create a “buying” team that goes and buys the business inventory and sells our inventory when it needs to be sold.
o I would put a head buyer and 3 sub-buyers under him in order to keep production always coming in.
Secret Sauce
Connections with people in various division in the car business is my top resource. Not only are these connection useful for start up, but throughout my entire time of running the business. This will come in handy when I am needing all the outside help that is required when having a business like this. This is rare because while a lot of people have a “car guy” in their network they don't have the “mechanic” or “tire guy” or “key guy” in their circle. This is hard to copy being that these connections have developed over the years, and besides being in the business, I do not think one could make these connections.
What's next for the venture?
Having an online store, connected to the business, that allows you to purchase the accessories offered for a cheaper price compared to a retail store. This is the next thing they want because since convenience is a main factor, they are now able to purchase their needed items from the same company.
What’s next for me?
I hope to be expanding to other airport locations and not just limited to Orlando International. I want to be an entrepreneur that people can look up to and see that if you put your mind to it, you can achieve it. I think this venture is going to take a couple failures in the beginning, but eventually launch into a successful business and I can show others that being an entrepreneur is not just all about success, it is how you handle failure.
2. The feedback I received was all very positive. Stressing how it is a great ethical idea, many said there is not a place in the world that would not benefit from a venture like this. It made my readers more willing to help someone in their family if they were to ever become disabled. Someone mentioned that since it is the first of its kind, I could get away with higher prices until competitors enter the market.
3. Since all of the feedback remained positive, I did not have to change much. The biggest change I made was increasing the rates since there are no competitors out there like mine at the moment.
Thursday, August 4, 2016
Reading Reflection No. 3
How to Fail at Almost Everything and Still Win Big, Scott Adams
1. The book talks about Scott Austin’s overall life experience with success and failure and puts a humorous twist to it. He surprises his readers with refuting a lot of beliefs that entrepreneurs have about success. He talks about how he failed at almost everything he tried from his investments to his job ideas, but tuned that into success. He stresses how much you can learn from failure and how that makes you that much stronger as a person. He also mentions how important dieting and exercising is and how it impacts one’s mindset. Overall, the book gives great tips on how to increase your success and how to learn from failures.
2. This book mirrors what I have learned in ENT 3003. Dr. Pryor always stressed how it is okay to fail and he wanted us to believe that and not just think it. So many times this semester I have failed with my business venture concept and only have gotten stronger and learned from that. Dr. Pryor always had us working on assignments that tried to pinpoint our failure and how we can avoid it in the future and how it has impacted us in a positive way.
3. The exercise would involve writing down a list of things you believe leads to success. I would narrow the list down to five common things you think help your path to success. I would do this because a lot of the things that I thought one needed to do for success, Austin refuted and put a twist on them. By having the class do this, it opens up a new mindset and erases everyone’s preconceived notions about the topic.
4. The most that I learned was that my preconceived notions about success were indeed not true!! A few examples include that passion does not lead to success, but vice versa. Goals are not important, rather having a system makes you a winner. The other aha moment was about being selfish. One has to be selfish for a number of different reasons to increase the odds of success.
1. The book talks about Scott Austin’s overall life experience with success and failure and puts a humorous twist to it. He surprises his readers with refuting a lot of beliefs that entrepreneurs have about success. He talks about how he failed at almost everything he tried from his investments to his job ideas, but tuned that into success. He stresses how much you can learn from failure and how that makes you that much stronger as a person. He also mentions how important dieting and exercising is and how it impacts one’s mindset. Overall, the book gives great tips on how to increase your success and how to learn from failures.
2. This book mirrors what I have learned in ENT 3003. Dr. Pryor always stressed how it is okay to fail and he wanted us to believe that and not just think it. So many times this semester I have failed with my business venture concept and only have gotten stronger and learned from that. Dr. Pryor always had us working on assignments that tried to pinpoint our failure and how we can avoid it in the future and how it has impacted us in a positive way.
3. The exercise would involve writing down a list of things you believe leads to success. I would narrow the list down to five common things you think help your path to success. I would do this because a lot of the things that I thought one needed to do for success, Austin refuted and put a twist on them. By having the class do this, it opens up a new mindset and erases everyone’s preconceived notions about the topic.
4. The most that I learned was that my preconceived notions about success were indeed not true!! A few examples include that passion does not lead to success, but vice versa. Goals are not important, rather having a system makes you a winner. The other aha moment was about being selfish. One has to be selfish for a number of different reasons to increase the odds of success.
Tuesday, August 2, 2016
Final Reflection
1. The most fun moment of the class was the time I actually thought of my venture. When we first had to develop our venture I remember this by far took me the longest. I was trying to develop something that not only I was passionate about, but also helped others. When I thought of rent-a-wheelchair I knew that was it because it got me excited about all of the next assignments in hopes to develop it even more. The assignment that I think I found the hardest was the elevator pitch. It was something that I was not looking forward to just because I'm not the type to particularly like speaking in front of people even if it is through a screen. After my third time around, I think I can confidently say I improved tremendously and it turned out well. The moments of dread were all the same: the interviews. I just never felt comfortable with it and I always felt like I was bothering people, even though I was sure that was not the case.
2. The most formative experience was what pushed me out of my comfort zone particularly the elevator pitch and the interviews. While I did not particularly like them, it definitely learned from them. I think I will remember putting my venture concept together for years to come. It forced me to compile all that I have worked on in the class and really delve deeper into my venture. My most joyous experience is reading what others ventures are and commenting on theirs and vice versa. I think I am most proud of accomplishing almost all of the assignments except if I was out of town or sick.
3. I think I for sure have developed an entrepreneurial mindset. In everything I do now I see myself somehow relating what I have learned in entrepreneurship. Since I have successfully developed a venture concept I would consider myself and entrepreneur.
4.The one recommendation I would make to student is that they work on everything ahead of time and turn it in before it is due. I cannot stress that enough, you cannot push off every assignment until the last day and complete everything. To perform best I think it is all about time management. Make a schedule and stick to it and make sure you are always checking up on the due dates. To foster this mindset you really have to strive for the A. Knowing that your end goal is to get an A in the course will really motivate you to finish all the assignments and do the extra credit.
2. The most formative experience was what pushed me out of my comfort zone particularly the elevator pitch and the interviews. While I did not particularly like them, it definitely learned from them. I think I will remember putting my venture concept together for years to come. It forced me to compile all that I have worked on in the class and really delve deeper into my venture. My most joyous experience is reading what others ventures are and commenting on theirs and vice versa. I think I am most proud of accomplishing almost all of the assignments except if I was out of town or sick.
3. I think I for sure have developed an entrepreneurial mindset. In everything I do now I see myself somehow relating what I have learned in entrepreneurship. Since I have successfully developed a venture concept I would consider myself and entrepreneur.
4.The one recommendation I would make to student is that they work on everything ahead of time and turn it in before it is due. I cannot stress that enough, you cannot push off every assignment until the last day and complete everything. To perform best I think it is all about time management. Make a schedule and stick to it and make sure you are always checking up on the due dates. To foster this mindset you really have to strive for the A. Knowing that your end goal is to get an A in the course will really motivate you to finish all the assignments and do the extra credit.
Wednesday, July 27, 2016
My Exit Strategy
1
.
This business venture that I have come up with
is exactly what I envision for myself. Not only am I helping people in-need,
but I am also maintaining a conservative income. I hope to continue with this
business for many years to come and grow it to its fullest potential. When I am
no longer able to manage the business, I hope to pass it along to my children.
When the inherit the business they can do what they want with it whether that
be sell it, franchise it, or just continue to run it.
2.
I have selected this because I know that once
this business is up and running it is going to be some of my best work. I would
not be ready to sell it after just a couple of years nor give the CEO position
to anyone else besides my family. I think there is so much more passion and
motivation to run a family business and I think this will contribute to the
overall success of the company.
3.
Yes, for sure. Since I want to be running the company,
I want to ensure that what I am doing is always helping others. I have always
had a passion for giving back and helping those in need, so by building my
business on the idea of helping those in wheelchairs makes me never what to
give that up. I am in absolutely no hurry to retire and hope that this business
will maintain the family name. Not only am I helping people, but I am calling
in resources that are within my family and my family’s network. My
rent-a-wheelchair van already has the family name behind it. I know that my
resources have the same passion for the growth of the business as I do, which
excites me for the future of the company.
Sunday, July 24, 2016
Venture Concept No. 1
Opportunity
·
There is not easy access to proper
transportation for disabled persons or people that are confined to a
wheelchair, specifically from airports.
·
The potential customers are those who are
traveling in wheelchairs, children or adults, and are not aimed at those who
are temporarily in wheelchairs.
·
Orlando is the vacation capital of the world and
each year millions of people fly into Orlando International airport eager to
visit Disney and all of the attractions Orlando has to offer. All attractions
and rides at Disney are REQUIRED to accommodate those that are in wheelchairs. New
York just passed a law that by 2020, half of all yellow cab taxis have to be
wheelchair accessible.
·
Geographically there are people in wheelchairs
all over the world, almost 3 million to be exact. Demographically, as the baby boomer population
continues to get older, this need will only become more relevant.
·
Currently, my potential customers are using
average cars and taxis to and from the airport, which is inconvenient. They are
also using wheel chair van companies where you are able to reserve in advance,
but their location is not convenient to the airport. There are also additional
fees involved.
·
Potential customers are currently giving up and
not even trying to call Enterprise or Hertz to see if wheel chairs vans are
available because they know how much of a hassle it is and how little wheel
chair vans are generally available.
·
Since the current businesses that are attempting
to satisfy this need are still not executing the opportunity fully, I think
this opportunity is there and the widow will only continue to get larger as
long as people get older.
Innovation
I am beginning to solve this unmet need by providing a
rent-a-wheel chair van at the convenient location of Orlando International
Airport, the vacation capital of the world. My goal is to provide the same
quick and easy service that everyone receives when it comes to renting a car,
and mirror that with a rent a wheel chair van company.
How will this business make money?
Product/Service Mix:
Rental Cars
•
Side-entry
•
Rear-entry
•
Full-sized (van)
•
Standard-height vs extra tall height
Each rental van will have a set price. Some are more
expensive than others and this will be reflected in the price as a side-entry
van is less expensive than an extra tall height van. On average a wheelchair
van costs $55,00 to buy.
Accessories
•
lifts for wheelchair/motorized wheelchair
•
hand-controls
•
ramps
Each person is unique and each disability requires a
specific accommodation whether that be hand controls or ramps. We provide them
all with no additional add on fee, although, you are able to purchase these
accessories directly from our store.
Packages
•
daily
•
weekly
•
monthly
Depending on how long the van is needed, we provide the best
prices to accommodate your needs. On
average, again it depends what van is rented, we charge $100 per day $90 per
day a week and $80 per day a month.
Venture Concept
·
. Traveling when you are in a wheel chair makes
everything that much more difficult. Providing a wheel chair van makes it easy
and convenient for the customer in the wheelchair to travel around the town and
makes them feel that much more at home.
·
What sets me apart from everyone else is there is no wheel chair
rent a van services at an airport. They are scattered around a handful of
cities in the US and most of them require a lot of prep before hand. By being
at the airport, it saves people the extra hassle and wasted time that they
would be spending at a competitors.
· The location of the
business is what defines my business concept. Yes, there are others out there,
but there is not one universal rent a wheel chair van business, like a Hertz,
at an airport.
· Having the best prices
also set my business apart from the competition that much more.
· Since I am not producing my
product, rather buying it from wheel chair van dealers, I would just have to
make many connections in the car business, which fortunately I already have
because of my father.
o
I would have to create a “buying” team that goes and buys the
business inventory and sells our inventory when it needs to be sold.
o
I would put a head buyer and 3 sub-buyers under him in order to
keep production always coming in.
Secret Sauce
Connections with people in various division in the car business
is my top resource. Not only are these connection useful for start up, but
throughout my entire time of running the business. This will come in handy when I am needing all
the outside help that is required when having a business like this. This is
rare because while a lot of people have a “car guy” in their network they
don't have the “mechanic” or “tire guy” or “key guy” in their circle.
This is hard to copy being that these connections have developed over the
years, and besides being in the business, I do not think one could make these
connections.
What's next for the venture?
Having an online store, connected to the business, that allows
you to purchase the accessories offered for a cheaper price compared to a
retail store. This is the next thing
they want because since convenience is a main factor, they are now able to
purchase their needed items from the same company.
What’s next for me?
I hope to be expanding to other airport locations and not just
limited to Orlando International. I want to be an entrepreneur that people can
look up to and see that if you put your mind to it, you can achieve it. I think
this venture is going to take a couple failures in the beginning, but
eventually launch into a successful business and I can show others that being
an entrepreneur is not just all about success, it is how you handle failure.
Saturday, July 23, 2016
Celebrating Failure
At the beginning of this class, I was skeptical about the
whole “grading yourself” policy. I tend to like an assignment to have one
specific deadline, rather than many assignments due at the end of the week. I
knew this concept would be hard for me to get used to as I am known to
procrastinate. I knew that I would be unable to receive an A in this class if I
procrastinated, because there was no way I could accurately complete every
assignment the day it was due. As the semester continued, I began to adapt to
the policy and work on my time management skills. Around the 4th
week I missed 2 points because I forgot to comment on others’ assignments. I
got really discouraged because it was already so early in the semester and
I had already missed 2 points that could
have easily been completed if I had stayed on top of my work.
Just from missing these two points alone, I learned the
value of staying on top of assignments and making sure my priorities were in
order. If I had simply checked my assignment list on Monday, the whole thing
could have been avoided. Instead, I slipped into my procrastination ways again
and did not check the assignment list until Tuesday. I can guarantee I always
check the assignment list on Monday’s now and missing an assignment on accident
has never happened again. Fortunately, I have already made it up with the extra
credit I have received.
I believe that failure is a big part of life. It is
something you cannot be afraid of if you want to succeed. Trying new things is
always scary simply because we are afraid of failing. Entrepreneurs specifically
need to learn to love failure; it can push one to be better and aspire to achieve
their goal even more. Emotionally, you cannot let failure beat you, you have to
use it to your advantage. One you fail, you have to start up that much stronger
and desire that achievement even more. This class has definitely pushed me out
of my comfort zone and made me realize
that failure is not all that scary. Every assignment whether it be an elevator
pitch or talking about what sets me apart from others, is not something I
particularly like to do; it makes me a bit uncomfortable. But in the end, I
have learned the value in failure and that you cannot be afraid of it; you have
to conquer it and come back that much stronger.
Sunday, July 17, 2016
Elevator Pitch No. 3
1. https://www.youtube.com/watch?v=8gHcQHVfIng&feature=youtu.be
2. When I opened my previous pitch to see my new feedback, I was so surprised! I got such good feedback regarding my eye contact and enthusiasm along with appealing to my listeners emotions. The most important I received was how I got my point across in such a concise amount of time which I believe was the goal, so mission accomplished!! Nothing was silly, every comment was taken seriously and provided me with confidence as I post this one.
3. Because of my positive feedback, I was able to keep my pitch overall the same! I made just to maintain eye contact the whole time and keep using expressions and hand gestures to show my passion for the company. I changed the wording of a few sentences, but other than that I maintained the same structure as the previous one.
Amazon Whisperer
Revenue
Drivers:
·
side entry wheel chair vans
·
rear entry wheel chair vans
·
full sized wheel chair vans
·
standard height vs extra tall wheel chair vans
·
renting lifts for wheelchairs/motorized wheel
chairs
·
renting hand controls
·
renting ramps
What’s next?
Having
an online store, connected to the business, that allows you to purchase the
accessories offered for a cheaper price compared to a retail store. These accessories
would include but not be limited to the lifts, hand controls, and ramps. This
is the next thing they want because since convenience is a main factor, they
are now able to purchase their needed items from the same company.
How does this enhance my current
offering?
This
improves my customer loyalty because they will be able to rent their car from
out of state and they will also be able to purchase it in stores and online,
for those out-of staters. It provides a competitive price making them want to
buy it from me. It also makes their experience that much easier because if they
like the accessory the rented, they are then able to return the car but buy the
accessory.
Amazon Product:
Wheel Chair Lift
“Best
Choice Products presents this brand new wheel carrier. This hitch-mounted and
basket-style cargo carrier can be used as a carrier and a ramp, carrying up to
500 lbs. It gives you a hand to load a wheelchair, scooter, lawn mower, snow
blower and more! This carrier features an integrated ramp which fold into 3
different positions (closed flat, open L-shape and Open flat). Installation is
easy with all included hardware.”
Customer
Reviews:
Negative:
The ramp drags when you drive even when installed correctly and it does not
fold down flat.
Positive: Assembly was easy and installation was a
breeze and the service is provided was so much more convenient.
Changes:
Overall
I would have to create a product that does not drag no matter the size of the
vehicle. No one wants that. I will also have to make sure that the portability
is easy, aka folding flat. Keeping the assembly and installation process easy
will also be a necessity.
I believe
that this will make a great addition to my company. People in wheelchairs want
that convenience factor and once they find a product that will make their lives
that much easier, they buy it. So by providing these services first as rental accessories
and then, once they try it out and are familiar with the product, they are able
to purchase it through my company, either in stores or online, which enhances
customer and even brand loyalty.
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