Looking for Opportunity

Yellen: Rate hike "appropriate" in coming months

a.http://www.usatoday.com/story/money/2016/05/27/yellen-rate-hike-appropriate-coming-months/85037504/. The source of information was that the economy is improving so the bank is likely to increase interest rates.  The opportunity here is to keep your money in your savings as it will accumulate more money as the years pass. 

b. An opportunity exists here because everyone wants see their money to continue to grow by just simply leaving it in a savings account, or investing in stocks, etc.

c. The prototypical customer would be anyone with a bank account that wants to make more money or someone who wants to invest in stocks i.e. everyone

d. Yes, this opportunity is extremely easy to take advantage of.  When the interest rates go up because the economy is improving, is the time to keep your money in your savings and invest in the stock market. 

I found this opportunity because I am always looking for which stock markets are the ones to invest in at the moment and which hedge funds will generate the most interest. Other people might not be interested in the risk involved when investing in a stock market so they simply may overlook this opportunity. 

Men are Making More Money off of their Homes than Women

a.http://money.cnn.com/2016/05/27/real_estate/gender-gap-housing-market/index.html?iid=hp-stack-dom The source of information is that buying a home is a better financial move for men because male-owned homes appreciate at a faster clip. The opportunity is that single men can rely on their home 's equity for future money needed for investment.

b. An opportunity exits here because again, there is an opportunity to make a significant profit if you are a single man when putting your current home up for sale.

c. The prototypical customer is pretty narrow, any single-men homeowners.

d. This opportunity is easy to exploit as on average single men benefit from a 145% return on their homes sale price. 

I found this opportunity because real estate trends have always greatly intrigued me.  Other people may have no interest in finding out that their home equity has gone up because they want to live there forever, where as single men probably find it very useful since they most likely will continue to be on the move. 

1 to 4 major Atlantic hurricanes possible this year, NOAA says

a. http://www.cnn.com/2016/05/27/us/noaa-hurricane-forecast/index.html The source of information is that NOAA predicts this season suggests more hurricane activity, which leads to the opportunity for stocking up on basic items needed during hurricane season i.e. water, flashlight, lighters, etc

b. An opportunity exists here because there is a chance that major storms could impact the Atlantic coast, which everyone takes very seriously as past hurricane seasons have proven how severe it can get.

c. The prototypical customer is anyone along the Atlantic coast or near that is threatened by severe weather

d. The opportunity can be fairly difficult to exploit.  Many households wait until the last minute to go and buy all of the things needed to "survive" a hurricane and all of the items will already be sold out, so its a messy game of supply and demand.

I found this opportunity because I have been through a couple major hurricanes and know how informative this information is.  It is telling consumers to act now and get supplies when you can since the season is already predicted to be severe, rather than wait until the severe hurricane signal banner comes across your tv. 

Harvard Researchers unveil new Alzheimer's Theory 

a. http://www.usatoday.com/story/news/2016/05/26/harvard-researchers-unveil-new-alzheimers-theory/85004894/ The source of information is that beta amyloid, long considered the bad actor in Alzheimer’s, actually plays a positive role in fighting off bacteria.  This provides an opportunity for new routes for treatment and prevention. 

b. An opportunity exists here because if the study is true, previous ways of fighting off Alzheimer's could potentially be dangerous and other options that would stimulate the immune system would be safer and efficient. 

c. The prototypical customer is two fold, anyone that is affected by Alzheimer's and researchers that are finding ways to cure/battle the disease.

d. The opportunity is going to be fairly difficult to exploit.  While they now know that they need to not kill off beta amyloid, it is going to take a lot of trial and error to figure out a drug that combats the immune system enough to calm the prominent symptoms of Alzheimer's.

I found this opportunity because I know so many people affected by the disease and how it not only affects them, but their families too.  By now knowing what not to do, researchers are one step closer to finding a cure for this unfortunate disease.